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Invest in what you believe in, and divest from what you don’t


PROBLEM

Demand for ESG assets has exploded to $16.6T. People want to align their wealth with their values, but they can’t when over half of it is trapped beneath layers of mutual funds in their 401k, which still invests in weapons manufacturers, fossil fuels and private prisons.

SOLUTION

Arnie replaced the traditional 401k, using custom indexing to allow employees to personalize their 401k to their own set of environmental and social criteria. Algorithm-driven and returns-optimized so you can incorporate any sets of values without sacrificing financial returns.

Sector:

Finance

Customer:

B2B & B2C

Founding year:

2020

Geography:

USA

Website:

Click here

TEAM

Izabel Arnold, CEO
Izabel is a former investment advisor, previously at Sepio Capital, where she serviced the ultra-high net worth, foundations and endowments. She mission-aligned $1.5B and grew the firm’s impact investing strategy to incorporate more ESG measures, helping her client’s align their wealth with their values. 


Eliza Arnold, COO
Eliza is a former creative director/writer, previously at McCann and Grey where she won several awards for her work (including a Cannes Lion & Shorty). She has worked on global launches for clients like P&G, CashApp, AWS, TJS, YouTube, Walgreens, Volvo, United Nations, Hasbro, etc. She created the best performing ad in TJX’s history and the shortest lived ad in Hasbro’s (they pulled it after 1 week because the product sold out too quickly)


David Meadows, CTO
David is a former Head of Engineering, previously at Man Numeric, a large hedge fund where he built an ESG alpha tool and at Catch where he scaled their 401k and benefits platform. He started his career as VP of Emerging Markets at BofA Merrill Lynch and has over 11 years of experience leading fintech dev teams.

THE SELECTED STARTUPS

2021

Sensegrass

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Focus area
Toxic agricultural waste
2021

Nash

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Focus area
Payments infrastructure
2021

Agrowfi

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Wage gaps
2021

Wala Health

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Blood Shortages
2021

CemVision

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Focus area
Unsustainable building materials
2021

Kwara

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Focus area
Unbanked populations
2021

Molecular Attraction

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Focus area
Mosquito-borne diseases
2021

My Pick

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Focus area
Healthcare staffing

Complete Farmer

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Focus area
Broken agriculture system
Focus area
Child literacy

Asilimia

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Focus area
Small business financing

Arnie Impact

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Focus area
Unsustainable investing

Xilinat

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Diabetes & obesity rates

Wellahealth

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Access to healthcare

PesaChoice

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Access to capital

Africa AI Labs

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Digital upskilling

Cling Systems

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Battery sustainability
Focus area
Food waste

Gradely

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Focus area
Access to quality education

CRIB MD

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Focus area
Healthcare exclusion
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