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Doubling reading fluency in three months by combining a learner’s voice and the words on the page for confidence-building reading experiences


The first time in history, higher income countries like the USA are experiencing declining rates of literacy. Social media apps such as TikTok and Instagram are winning in the fight for kids' attention, pointing to significant risks in health, employment and poverty.


Simbi makes reading meaningful. Through a deeply engaging, impactful, & pedagogical approach, Simbi is the only technology to motivate students to read, listen to, and narrate books with the goals of improving not only their own reading skills, but that of other readers as well! Students' narrated stories are shared to educate others around the world as they in turn learn to read.





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Aaron Friedland
Co-Founder & CEO. Aaron is a Ph.D. Student at the University of British Columbia in Econometrics focused on the intersection of Education and Economics. Aaron also holds a Masters degree in Applied Economics and Development Economics from University of British Columbia.

Alex Gillis
Co-Founder & COO. Leads Sales & Customer Success. Previously worked with Facebook, Instagram, and Prime Minister of Canada on Global Educational Movements. Alex graduated with honours as Dobson Foundation Loran Scholar for a degree in Commerce from the University of British Columbia's Sauder School of Business.

Adrienne Gear 
Literacy Expert & Renowned Curriculum Author. Adrienne is a well-known reading & literacy expert and curriculum author with over 400,000 books sold per year reaching 10M students and 400k educators.